Oh my it's been a rather busy few days for me! Sewing and visiting friends, working late and birthday dinners. Very tricky to fit in more than one blog post a week sadly.
How has the past few days been treating you? Nicely I hope!
I've decided to make up for my absence with a chunky new addition to Dressing the Decade!
Here we go with 1962!
Possibly one of the most exciting things to happen in fashion in 1962 is the publishing of David Bailey and Jean Shrimpton’s New York photo-shoot - Vogue Young Idea goes West. The spread featured fresh new ways of presenting clothes photographed by the unconventional Bailey while Jean Shrimpton’s easy style and youth appealed to the Young Ideas target market.
The BBC film We'll take Manhattan documents this week in New York, you can see more info on it here
So from this inspiration we can start to see the shift from grown up styles for teens to a youth driven market with fashion designed, modeled and worn by the 60's youth.
The pattern industry lept on this new market and began manufacturing patterns with Misses sizes, youthful sketches and styling. Appealing to the younger audience was ideal as most girls still learnt sewing in high school and it was perfectly normal to sew up an outfit for a special occasion or for school
|Simplicity 4251 - take a look at blues shoes! Fab!|
Small details like bows, peter pan collars and frills kept the youth clothing for the young and helped to draw the line between young and old as these elements were generally reserved for children's clothing. But these details did eventually become absorbed into women's clothing as the idea of looking younger with clothing has always been popular
The silhouettes for young people were relaxed and allowed for more movement whereas women’s styles were changing frenetically - moving from fit and flare, to fitted, to loose and A-line.
Fashion for the office started to leave the big style skirts to become more sophisticated fitted dresses, which were seen as modern and more professional.
With Diana Vreeland at the helm of Vogue we also notice a more adventurous turn in fashion, though for sewing patterns it was a little slow to appear but you can see a slight hint of it emerging
There was a clear simplification of styles – simpler lines and less fussy details, hair was still worn short to elongate the neck and keep it off the clothing. Jewellry also became larger and more colourful - chunky beaded necklaces, bangles and earrings which were matched with simple dresses
Coats remained full with larger collars and double breasted styles becoming the norm. As the younger beat generation started to choose their own style, elements from their lives on the road or out on the town started to become mainstream. Sailor’s pea-coats, uni-sex style trousers and newsboy caps were now available for you to make at home
And now to cap of our review, a few select favourites!
|McCalls 6293 - Pink, orange and Olive - lovely colours!|
There's a definite summer theme going on in those last few - can you tell what I'm excited for?
While on my pattern search I found these 2 interesting illustrations. They all look like they could be having a casual chat, but for a bit of a laugh, tell me what you think their saying in your comment!
In summary, we can see that 1962 was the year the youth began to show its fashionable head and began to make its impact as a lucrative market for both high street and department stores
It would have been around 1962 that most baby boomers would have been finishing school or or getting their first part-time jobs. With this came their largely disposable incomes and the idea of the youth driven 60s. Fashion magazines and stores began to take notice of this group, but those who catered to them the best were the most successful
See the previous installments here;
Come back soon for 1963!
Source - Paperpast